“Mammoth Supply Company is a brand that lives in a man’s world and always talks from a male perspective. ... Mammoth simply wants to stand up for and celebrate what ‘real men’ are about and the type of food they want to eat. We talk in men’s language about things that men care about or are entertained and all our products are designed primarily to be enjoyed by men.” [van: Lovely Package]
“ ‘Must – Men Collection’ – chewing gum for men only. We chose a collection of illustrated Presenters: male types that we all know and admire – go-getters, women love these men and boys copy them. We put them on metal containers which are especially masculine and gave to each presenter a stage for his male life philosophies.” [van: Lovely Package]
Teaxs T is a concept for a ‘man-friendly’ tea. “Forget the sweet smelling stuff that comes in the pretty little jars with the pretty little bows and a flower on the front- Texas-T is for men. Finally there’s a hot tea men don‘t have to be ashamed to drink or buy. It even ships in a discreet crate – so manly.” [van: Lovely Package]
Na ongereclameerde, vrouwelijke en unisex verpakkingen zie je steeds meer echte mannen designs.
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